Cleaning up, cleaners blog

Add Words...

We ran three adds with google add words,since basically late 2012.

The exact adds are shown above.

Moss and mold treatments, pressure washing, custom concrete surfaces.

I think that Google matched our $150 we spent at the time. They still offer this special all the time through out the year.

New business owners take note!

These very adds started the phone ringing much faster than going door to door and business to business... This is the first crucial thing we did. The second crucial item that we did was label each and every picture with the exact key words as the adds we ran. Every video and every page in our web site included these key tag words for the page.

I don't want to talk above the rim as they would say in basketball. It is important to understand that the names and labels you attach to your web site pictures is what Google looks for when it crawls through the Internet looking for relevant content.

Subscribe to this blog and I will continue some simple steps to making your cleaning web site a site that drives business to you like ours. The very same information that the SEO companies charge premiums monthly to companies who don't want to mess with the process  or just feel they don't have the ability to do it on their own..

Until next post! 

Surviving winter for contract cleaners

TMT new business owners have a challenge ahead of them once the first winter starts to set in.  That first year of business can be a back breaker for many who have chosen to step out and pursue their dreams of financial freedom.

It is especially difficult for those who live in areas where the weather becomes the biggest obstacle to getting out. Constant rain, snow or freezing temperatures can bring what little cash flow there is  to a grinding halt. To a new low cash flow start up that can be disastrous. 

For Savy customers looking for the best deals, it can be a gold mine of savings on the best services  available from these eager new business owners..the value of savings and the eagerness of new business owners coupled together is a recipe for success.  So how can we make that happen?

The blog post! This very post, explaining the obvious connection in writing and finding its way through googles magic search engine is starting that very connection. The fresh content that is written about fabulous deals and new TMT business owners will find its way to the top of a search page, when a customer looking for service types in: pressure washing, power washing, roof cleaning, moss removal, tile cleaning, concrete staining, concrete sealer, carpet cleaning, natural stone, stains, sealers, best cleaners, Salem Oregon , etc...( see what I did there?)

The only difference is that the customer will find the Fast Finish cleaning links at or near the top of the searches instead of the new TMT business owners. At least for local searches that is. A national representation is a whole new game. One that we don't need right now.

Within this post, Google will find key words, regarding new business, and all the services listed that Fast Finish provides along with the business name, winter deals, etc multiple times. 

The customer will type in one of those services and fast finish will be one of the options listed. As a new business owner, you don't care how the phone rings, as long as it does. Granted, there will be tons of solicitors trying to sell you their magical SEO services, and advertisement. But what you really need is a blog embedded into your web site that delivers content that is new. Let's face it, you don't have time to constantly change your web pages everyday with new photos and videos all the time. But you can make a post like this one every couple days. What is 15 minutes in your day when you are not working as a new business owner? Count it as blogging therapy that is tied to your success. Everyone can brag a little about their business and services they provide. Let's face it, as a new owner, you have some of the most innovative and awesome equipment available for cleaning just about anything. There is that, and you as a business owner have to be awesome, for taking the step to invest in it. All that is missing is making the customer see and understand it so they can experience how great your cleaning company is and will he for them.

Until your next cleaning needs are met..,

Fast Finish business mentoring...

Cleaning Crayon stains in carpet

Crayons or Candles= wax

-what to do -

Your customer calls you and frantically describes the mess her three- year-old has created with his crayons on her carpet. Not only did he grind his crayon into the carpet in an attempt to draw a pretty picture, but the sunlight coming in from the window seems to have melted his mess into the fibers!

Crayon is a greasy, waxy substance and can be tricky to remove, especially if it is melted into the carpet. But it’s not impossible!

Concrete sealer removal

Caustic strippers are a great option when removing latex, alkyds or enamel paints from concrete. However, They are not a good choice for removing acrylic, epoxy or polyurethane coatings because these resins have good resistance to caustic chemicals. A caustic stripper also doesn't work well when temperatures are low and thicker-build coatings will require many applications, more so than with other types of chemical strippers.

 An advantage of caustic alkaline strippers is that they are less harmful and easier to handle than solvent-based strippers. (Also less fumes and safer flash points) After the stripper has finished working, a neutralizing acid wash is required to remove the coating and any remaining stripper to prepare the concrete for the next process. Make sure to dispose of the waste material properly, as caustic strippers tend to stay active and can react with other chemicals even after they are removed from the concrete.

 Solvent-based strippers are by far the most common type of stripper used today for a variety of finishes..The reason they are so popular is because they work fast, and a small amount of stripper goes a long way. Methylene based strippers are very popular, and work very well on all resin types and thicknesses. Other types of solvent strippers include N-methylpyrrolidone (NMP), esters (DBEs) and combinations of toluene, acetone. Solvent-based strippers only work when they are wet, so taking steps to slow the evaporation of the solvent is important for product performance, so covering during dwell time is common in some surfaces. Once the coating residue and any remaining stripper have been removed, cleanup consists of scrubbing with soap and water followed by rinsing with clean water. Using a high-pressure washer on concrete is recommended with an alkaline cleaner.

Most professional applicators like to use solvent-based strippers because they are fast, aggressive and will remove almost all types of coatings or sealers in one or two applications. The common sealer resins used on concrete (acrylic, epoxy, polyurethane, polyaspartic and polyurea) are no match for a good solvent-based chemical strippers. However, these products are more effective when used in cool, draft-free conditions because heat and wind tend to cause rapid solvent evaporation and slow or stop the stripping process., a challenge on outdoor work. Extreme caution should be used when working with methylene-chloride-based strippers, as they can cause severe skin irritation and permanent liver damage if used excessively. The other types of solvent strippers are less harmful to work with, but tend to evaporate quickly and can be highly flammable. Good ventilation is always important when using solvent-based strippers, so open windows and doors, and keep fans running to circulate the air. Which can also be counter productive due to evaporation. Thus a battle to remove finishes. It is recommended to work in small manageable amounts..

 Biochemical strippers are the newest category of stripper, growing steadily in popularity and availability over the last five years. Their popularity stems from their sustainability (they are made from natural plant materials, most popular being soy and citrus) and low environmental impact (they contain no solvents or harsh caustic chemicals). The active ingredients found in biochemical strippers are typically acids or esters derived from plants.

 The professional will only use biochemical strippers if the work being done is in an environmentally sensitive area where solvent odors, stripper overspray or rinse water could potentially kill plant life...Biochemical strippers are the easiest of the stripper categories to work with, have the least offensive odor, and are often considered to be eco-friendly. However, they are the least aggressive type of stripper and need to remain on the surface for long periods of time to get the job done. Coating thickness also has a major effect on the amount of stripper needed and how long it needs to stay on the surface. I have seen it take overnight hours for a biochemical stripper to remove a thick-build epoxy from a concrete floor.

Moss removal from roofs

Oregon has an endless supply of moss and mold. There are tons of companies that now offer a roof cleaning service. Our interest is in cleaning a roof and not selling the client a new one. Keep that in mind when hiring a roof cleaning company. We don't sell roofs! We clean them so you don't have to replace it!

Always a favorite company and two time award winner on Angies list! Great reviews on roof cleaning..